Graphics Installer’s Guide to Fleet Wraps: Mobile Branding on Company Vehicles

In today’s competitive business landscape, companies are constantly seeking innovative ways to stand out and promote their brand. One effective and eye-catching method is through fleet wraps. Fleet wraps turn company vehicles into mobile billboards, allowing businesses to showcase their brand, products, and services while on the move. In this blog post, we will explore how graphics installers at GRAPHICS INSTALLATION can transform company vehicles into powerful mobile branding tools with fleet wraps.

The Power of Fleet Wraps

Fleet wraps are large vinyl graphics applied directly to vehicles, covering the entire surface or specific areas with branded visuals. These graphics are custom-designed to reflect the company’s branding and messaging, making it an excellent advertising and marketing tool. Whether it’s a single vehicle or an entire fleet, fleet wraps turn ordinary company cars, vans, and trucks into attention-grabbing mobile billboards.

1. Design and Customization

The first step in the fleet wrap process is designing a visually striking and captivating graphic. GRAPHICS INSTALLATION works closely with each client to understand their brand identity, target audience, and marketing goals. Their skilled designers then create customized graphics that effectively communicate the brand’s message and showcase its products and services.

2. High-Quality Printing

GRAPHICS INSTALLATION uses advanced printing technology and premium-quality materials to ensure the fleet wraps are vibrant, durable, and weather-resistant. The high-quality printing process ensures that the graphics remain sharp and eye-catching even in various weather conditions.

3. Precise Installation

Professional installation is crucial for a seamless and long-lasting fleet wrap. GRAPHICS INSTALLATION’s expert installers are highly skilled in applying fleet wraps with precision and accuracy. They meticulously adhere the graphics to the vehicles, ensuring that there are no bubbles, creases, or imperfections.

4. Brand Consistency

Fleet wraps play a crucial role in maintaining brand consistency. When a fleet of vehicles travels together, consistent branding across all vehicles creates a powerful and unified brand image. GRAPHICS INSTALLATION ensures that the graphics on each vehicle are consistent, reflecting the brand’s logo, colors, and overall brand identity.

Maximizing Brand Exposure

One of the most significant advantages of fleet wraps is the extensive brand exposure they provide. As company vehicles travel on busy roads and highways, they become moving billboards, reaching a wide audience on a daily basis.

1. Reach a Wider Audience

Fleet wraps enable companies to reach potential customers in areas they might not have considered through traditional advertising methods. Company vehicles can travel to different neighborhoods, cities, and even states, expanding the brand’s reach and visibility.

2. 24/7 Advertising

Unlike traditional advertising that has limited hours of exposure, fleet wraps work 24/7. Whether it’s during rush hour traffic or parked in a busy area, fleet-wrapped vehicles continue to promote the brand day and night.

3. Non-Intrusive Advertising

Fleet wraps are non-intrusive, meaning they don’t disrupt or annoy potential customers like some traditional advertising methods. Instead, they offer a visually appealing and informative display that piques curiosity and generates interest.

Protecting the Vehicle

Beyond branding and advertising benefits, fleet wraps also offer protection to the vehicles’ original paintwork. The vinyl wraps act as a protective layer, safeguarding the vehicle’s exterior from scratches, UV rays, and minor abrasions.


Fleet wraps are an exceptional marketing investment that turns company vehicles into mobile brand ambassadors. GRAPHICS INSTALLATION’s expertise in fleet wraps ensures that each vehicle is transformed into a visually captivating and effective marketing tool. With custom designs, high-quality printing, and precise installations, their fleet wraps help businesses maximize brand exposure and leave a lasting impression on potential customers.

For businesses looking to elevate their branding and increase brand visibility, fleet wraps offer an innovative and cost-effective solution. By partnering with GRAPHICS INSTALLATION, companies can turn their fleet of vehicles into powerful and eye-catching mobile billboards that stand out on the road and make a significant impact in the market.

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